Tips to Increase your Site Traffic

Richard Bishara
3 min readNov 27, 2019

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“The more, the merrier.” This best describes website traffic. Website traffic shows the number of users who visit your website, therefore, it determines how popular your website is. Increasing your website traffic is important as it shows how effective your marketing style and SEO are.

So how do you increase website traffic? This article will answer that question.

Optimize your website content

Optimizing your website content can impact the traffic on your site. First impressions are lasting, so add captivating content and most especially, headlines to your site. Users read the headlines first and go through the content when they found it interesting. First, find the relevant keywords for what your website focuses on.

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Use social media

Almost everyone is using social media. It is popular and free, so look at this as an advantage to promote your website. Share your content through different social media channels and be active in responding. Engage with your prospective users on the relevant online communities through comments and sharing your thoughts. Consider this a free tool that will surely gain traffic for your website. And don’t forget to include hashtags in your posts so they can be discovered by users beyond your reach.

Do content outreach and guest posts

This is when you contribute to blogs for other websites but, in return, they will let you link back to your site. The advantages are that you can get more back links and traffic, especially if it is from a reputable site. The challenge is that it is not easy to find blogs that are open to guest posting. So, focusing on what is relevant to their audience can help.

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Target topics with search traffic potential

Focusing on what people are searching on the internet will surely help a website’s traffic. Cover a timely and trending topic that people are interested in.

Start Email Marketing

Email marketing is not only a great way to keep in touch with your customers if you are in business, but it also drives traffic to your website. Using an interesting subject line should also be considered, as it determines whether the user will open it or not. However, don’t spam, as it may lead users to unsubscribe.

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Add social share buttons

Social share buttons can help increase your website’s traffic. How? It will be easier for users to share your website’s content, which will reach more audiences.

Host contests and giveaways

Contests and giveaways can excite users. This is a perfect reason that will get them to not only visit your site, but also keep coming back. This technique can also reach a wider audience if you share your contest on social media.

Increasing your website traffic is not as easy as counting to three. It takes effort and application. After reading this article, I hope you already know what to do first to get more visitors to your website. And with proper application, they will not only visit, but also keep coming back.

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Richard Bishara
Richard Bishara

Written by Richard Bishara

Richard Bishara is equipped with a strong academic background and over ten years of experience. Richard Bishara started his digital marketing career in 2005….

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